artist & designer
Art Direction • Visual Systems • Branding
Ubin has over 13 years of experience designing for and leading teams in developing branding, visual systems, illustrations, and interactive experiences for mobile, web, and consumer products.
Lyra Health
I lead the UX Creative team at Lyra, building and implementing visual systems and art directing product look & feel and illustrations in collaboration with Design Systems, Product Design, UXR, Marketing, and Clinical partners
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Facebook - Messenger Kids
I developed the branding of Messenger Kids, lead a pillar of interactive social AR experiences, and produced a large collection of product illustrations, frames, stickers, filters, and games.
Rockyou Launched Title - Bakery Blitz
I was art lead as well as the main character designer during Bakery Blitz's early development.
Lead responsibilities included ensuring that the art of each level (including character, background, recipes, and map) functioned well together, leading brainstorm and critique sessions, reviewing art and animation concepts and final art deliverables, and managing vendors. To read more about the development of Bakery Blitz, check out Charles' portfolio!